Commercial Sales Leadership for High-Growth AdTech & Digital Brands
15+ years in digital marketing and B2B sales
to revenue engines that perform.
Strategic Sales & Growth Services
Commercial support for AdTech & SaaS brands ready to grow.
Sales Consulting
Build scalable sales systems and close high-value clients consistently.
Business Development Strategy
Unlock new opportunities with proven frameworks and global insight.
New Business Acquisition
Attract and convert your ideal audience with strategic, data-led outreach.
Results-Driven Business Development Leader
Kate Pottinger is a digital marketing and commercial sales consultant with global reach and proven results.
Career Built on Commercial Wins
- Delivered £750K in year-one new business at Ogury with 87% close rate
- Drove £500K in Q1 sales at Beeswax, launching new Brand Direct offering in EMEA
- Led commercial turnarounds, new market entries, and digital innovation in AdTech, SaaS, and performance marketing

Why Kate?
- Deep commercial experience across AdTech, digital & SaaS sectors.
- Access to a global network of contacts and execution-ready strategies.
- A partner who blends strategic thinking with hands-on execution and rapid results.

“I recruited Kate to develop and implement our client direct strategy, a totally new facet to the company’s commercialisation. Little did I know, she would have a much more far reaching impact on the business as a whole, raising standards of professionalism, strategic thinking and end to end sales process of not only the IC’s on the agency sales team, but also across the senior leadership team she was part of. An extremely slick and analytical operator who understands her clients needs, can structure and deliver world class meetings and presentations, and offer best in class customer service. Kate would be an asset to any business, offering leadership, industry expertise, company culture development and of course, client development and revenue growth.”

Ossie Bayram
UK Country Director – Ogury